A CMO who builds, a builder who thinks strategically. French-American, bilingual, based in Bordeaux. Based in Bordeaux, available across France and internationally.
Brands I've worked with throughout my career
Ten years at Decathlon internationally, then Lavazza, smsmode and MaxiCoffee. An executive committee member in each role, accountable for strategy, teams and performance.
30 minutes to identify your priority levers.
In parallel I launched three SaaS products from scratch — CosKitchen, PerfectCV and BatiPro — from concept to acquisition on a modern stack. That product practice changes how I design marketing systems.
I am equally comfortable in the boardroom and the terminal. This dual CMO-builder culture aligns business vision and product execution where many choose one or the other.
Based in Bordeaux, available across France.
30 minutes to identify your priority growth levers.
Fractional CMO · 2 to 12 days per month · Diagnosis in 2 weeks