Workflow mapping.
We start by identifying high-frequency repetitive tasks: qualification, reporting, content production, data enrichment, competitive monitoring.
30 minutes to identify your priority levers.
AI & Agentic Marketing — Automation and AI agents.
30 to 50% of a marketing team's time goes into repetitive tasks. The goal is not to add tools, but to remove manual work. Based in Bordeaux, available across France and internationally.
Brands I've worked with throughout my career
- Decathlon
- Lavazza
- Dove
- Lipton
- Knorr
- Canal+
- smsmode
- MaxiCoffee
- Lumivero
- Mikado
Building the agents.
Useful agents wired into existing tools, not demos.
- Qualification and enrichment agents connected to the CRM.
- n8n automations between marketing and sales tools.
- Content production and review assistants.
- Automatically generated leadership reporting.
Adoption and governance.
Usage framework, quality control and training: AI does not replace marketing judgement, it frees up time to exercise it.
Frequently asked questions.
- What is agentic marketing?
- It is the use of autonomous AI agents to run recurring marketing tasks — lead qualification, data enrichment, content production, reporting — integrated with existing tools such as the CRM or automation platforms.
- What gains can be expected?
- In practice, 30 to 50% of the time spent on repetitive tasks can be recovered and reinvested in strategy, creativity and customer relationships.
- Do we need a technical team?
- No. Agents are built with accessible tools (Claude, n8n) and documented so the marketing team can maintain them.
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Based in Bordeaux, available across France.
Let's talk about your situation.
30 minutes to identify your priority growth levers.
Fractional CMO · 2 to 12 days per month · Diagnosis in 2 weeks